Cookie Policy
This policy explains what Reeliy (https://reeliy.com) stores in your browser when you visit, why it does so, and how you stay in control. It applies to the whole site and should be read with our Privacy Policy, which covers personal data more broadly. The site is operated by Fikrra Plus Research and Development in Educational Technology L.L.C. S.P.C..
The short version: there are no accounts or logins here. The items we store ourselves are your cookie choice, a note that you closed the dialog, and, for features you use, your preferences and offline copies of pages (described below). Everything else is set by Google or its advertising partners, through the Google services we use to measure traffic and to show advertising.
Preferences and offline storage
Besides cookies, Reeliy uses your browser’s storage for features that you choose to use. All of it stays on your device. None of it is sent to our servers or shared with anyone, and none of it is used for advertising or to identify you. The one item analytics reads is the owner switch below, which only labels a visit as internal.
- reeliy:v1 (localStorage, not a cookie). Set by us the first time you use one of these features: the tools you save with the star (up to 50), the last tools you opened, newest first (up to 12) and your preferred unit system (metric or imperial). It holds tool names such as “calculator/bmi-calculator” and that unit choice. It never holds numbers you typed, search terms or results. It is kept until you clear it: un-star a tool to remove it from the saved list, use “Clear recent” (or “Clear” beside the recent list) to empty the recent list, which fills again as you open tools, or clear the site’s data in your browser.
- reeliy:adpreview (localStorage, not a cookie). Set only when a page is opened with ?adpreview=1, a switch the site owner uses to check the page layout. It holds 1 or 0. Anyone who opens such a link sees empty, labeled boxes where ads can go, on every page, until they open a page with ?adpreview=0. It is never set inside embedded widgets.
- reeliy:owner (localStorage, not a cookie). Set only when a page is opened with ?owner=1, a switch the site owner uses to mark their own visits. It holds 1, and a page opened with ?owner=0 removes it. While it is set, the analytics script in that browser adds the label “internal traffic” to the visit it reports to Google Analytics, so that the owner’s own visits can be left out of the reports; the key itself is not sent anywhere. Anyone who opens such a link gets the label on their visits in that browser until they open a page with ?owner=0. It is never set inside embedded widgets.
- reeliy-… caches and a service worker (Cache Storage, not cookies). This is offline mode. After you open a page, your browser can keep a copy of it (on a fast connection it also saves the offline page when offline mode is first set up, and, if you install the site as an app, the home page and the main section pages), of the scripts and styles it needs, and of small share images and the search index, so that pages you opened keep working without a connection and open faster next time. About 120 pages and images are kept at most, and the oldest are dropped first; up to 200 small script and style files, shared between pages, are kept as well. A copy is saved under the page’s address without anything after “?” or “#”, so the numbers in a calculator link are not part of it. A page you have opened before is shown from its saved copy at once and refreshed in the background, so after the site is updated you may see the previous version of a page, this one included, once before the new one appears. The service worker is a small script, /sw.js, that your browser registers to do this; when the site is updated it replaces the old copies. It does not run in embedded widgets, it is not installed when your browser has a data saver switched on, and it does no background downloading while one is on.
The saved tools, the recent list, your unit system and the offline copies exist to give you the features you ask for: a tool you saved is still there tomorrow, your unit system is remembered, the recent list shows the tools you opened last, and a page can open when your connection drops. They are not used to identify or track you, and they stay in your browser until you remove them.
The owner switch is different, and it is not a feature you ask for: it exists for the site owner’s own reports, and all it does is add the label “internal traffic” to the visits of that browser.
Because the saved tools, the recent list, your unit system and the offline copies only provide features you ask for and are kept on your device alone, they are not tied to the choice you make in the cookie dialog.
The owner switch is not tied to the choice in the cookie dialog either: the analytics script adds the label to a browser that carries it, whatever that choice is.
To remove them, delete the site’s data in your browser settings; that clears the preferences, the offline copies and the worker together. Browsers also let you inspect the worker and the cached copies, unregister the worker and delete the copies one by one (in the developer tools, under Application). Private or incognito windows discard all of it when they close. If your browser blocks storage, every tool still works; your saved tools, recent list, units and offline use are simply not remembered.
The categories we use
Strictly necessary. We store these items of this kind: your cookie choice, saved in localStorage when you click a button in the dialog so that it stops asking; if you close the dialog without choosing, a marker in sessionStorage that keeps it closed for that browser tab; and the saved tools, recent list, unit system and offline copies described under “Preferences and offline storage”, which provide features you ask for. They only record your decision or serve those features; they are not used for advertising. Of everything stored there, the analytics script reads only the owner switch (reeliy:owner). That switch is not one of the items above and is not a feature you ask for: it is set only by a link that carries ?owner=1, and it only adds the label “internal traffic” to the visits of that browser.
Analytics. We use Google Analytics 4 (GA4) to see how the site is used: which pages are viewed (by their address without the query string or anything after “#”, so the numbers you enter in a calculator are not included), roughly where visitors are (country or city level, worked out from the IP address, which GA4 does not log in full), what device and browser they use, and where they arrived from (including the campaign tags, such as utm_source, of the link they used, if it had any). This helps us see which tools people rely on and where something needs fixing.
Advertising. Google AdSense shows the ads on Reeliy. Google and its ad partners may use cookies and identifiers for ad delivery, frequency capping (limiting how often you see the same ad), fraud prevention, measurement and, where your consent settings allow it, ad personalization. Requests for ads include the address of the page.
Third-party vendors, including Google, use cookies to serve ads based on your earlier visits to this site or to other websites. The advertising cookies Google uses let it and its partners show you ads that reflect those visits.
How consent works
We use Google’s Consent Mode v2, which passes your choice in the cookie dialog to Google’s tags so they know whether they may store data on your device. What happens before you choose depends on where you are:
- EEA, UK and Switzerland: analytics storage, ad storage, the use of your data for advertising and ad personalization are all off until you click “Accept all” in the dialog. Nothing is switched on for you. Google’s advertising library is not requested at all, and no ads are shown, until you accept; we judge where you are from the time zone your browser reports (browsers that hide it are treated the same way).
- Everywhere else: analytics and advertising storage are on by default, so Google may set cookies when a page loads. You can switch them off by choosing “Essential only” in the dialog; ads then stay on the page, but are requested as non-personalized.
The dialog stays on screen until you choose or close it. “Accept all” saves the value “all” and “Essential only” saves “necessary” in consent_v1, as described above. Closing the dialog with the Escape key saves no choice: the default for your region stays in force, the dialog stays closed for the rest of that browser tab, and the footer link reopens it.
Whether you count as being in one of those regions is judged roughly: Google’s tags go by the country they infer from your connection (they also treat the EU’s outermost regions, Åland, Gibraltar and the Crown Dependencies this way), and our ad loader goes by the time zone your browser reports. Neither is exact.
Under the GDPR and UK GDPR, our legal basis for cookies that are not strictly necessary is your consent, and you can withdraw it at any time.
What “Essential only” does and does not do
When analytics and advertising storage are off, whether because you chose “Essential only” or because you are in a region where they start off, Google’s tags are told not to store analytics or advertising data on your device and not to use your data to personalize ads, and ads are requested as non-personalized.
In the EEA, UK and Switzerland, Google’s advertising library is not requested at all unless you click “Accept all”, so no ads are shown and Google’s ad servers receive nothing from your browser through our pages. Elsewhere “Essential only” does not remove ads: the library still loads, and your browser contacts Google to fetch it, so Google receives basic request information such as your IP address, browser details and the address of the page, as any website you load would. Google may also use limited signals that do not rely on cookies, for example to count visits and to prevent fraud. The ads you see in this state are non-personalized and chosen with less information about you.
Google Analytics works differently: its script is loaded whatever you choose, but while analytics storage is off it only sends limited pings that do not rely on cookies. These can include the page address (without the query string) and technical details of your browser. The same goes for the small product events, page speed timings and error reports described in the Privacy Policy.
Changing or withdrawing your choice
You can change your mind whenever you like, in either of these ways:
- Use the “Privacy and cookie settings” link in the footer of any page, or “Do Not Sell or Share My Personal Information”. Both open the same dialog. Your new choice applies immediately and replaces the saved one: “Essential only” tells Google’s tags to switch off storage for analytics and advertising and asks for non-personalized ads, “Accept all” allows them.
- Send a Global Privacy Control signal, a setting or extension in some browsers. If you have not made a choice in the dialog, we treat the signal as “Essential only” each time a page loads. A choice you make in the dialog takes priority, including “Accept all”.
- Use your browser’s cookie settings to delete or block cookies for this site. Deleting cookies does not remove your saved choice (consent_v1), which lives in localStorage, not in a cookie; clearing the site’s data in your browser does, and the dialog then comes back. To change your choice without clearing anything, use the footer link above.
Until you choose again, the defaults above apply: off in the EEA, UK and Switzerland, and on elsewhere unless your browser sends a Global Privacy Control signal. Deleting cookies removes the ones already on your device, but it does not undo data collected earlier, and withdrawing consent does not affect the lawfulness of processing done before you withdrew it.
Withdrawing consent stops the further use of cookies and identifiers described on this page, but it does not delete the cookies that are already on your device. To remove them, open your browser’s privacy settings (most browsers have a page called “Cookies and site data”), find this site, and delete what is stored for it.
Some cookies set by Google’s advertising services may sit under Google’s own domains, so clearing this site’s data may not remove them. Delete them from your browser’s full cookie list, or use the opt-out tools below.
Browser controls
Every major browser lets you see, delete and block cookies, usually under privacy or security settings. Most also let you block only third-party cookies, block everything, or clear data each time you close the browser. Private or incognito windows normally discard cookies and site data when they close, so the dialog will usually come back on your next visit.
Blocking storage has side effects. If your browser will not let us save consent_v1, we cannot remember your choice and the dialog may appear on every visit. The same goes for saved tools, the recent list, your units, and offline use.
Blocking third-party cookies can also change which ads you see.
Opt-out tools
These independent tools let you manage tracking and personalized advertising well beyond this one site:
- Google Analytics Opt-out Browser Add-on: stops Google Analytics from collecting data about your visits to any site.
- Google Ads Settings: review and switch off Google’s ad personalization.
- YourAdChoices: an industry tool for opting out of interest-based advertising from participating companies.
- Your Online Choices: the European industry equivalent.
- How Google uses data from partner sites: Google’s own explanation of how it handles information from sites like this one.
These sites belong to others and we do not control them or their content.
Opting out of personalized ads does not remove advertising from the page; it only changes how ads are chosen.
Request logs
Standard request logs kept by our hosting infrastructure (IP address, browser details, requested page, time and response status) are not cookies and are not controlled by the cookie dialog. For a page that is reloaded or opened from a link with values in it, such as a shared calculator link, the requested page includes those values in its address. These logs are covered in the Privacy Policy.
Embedded widgets
A tool embedded on another website through the code on our Widgets page loads none of the services above: no analytics, no advertising and no cookie dialog, whatever the settings of the rest of our site. It sets no cookies and stores nothing in your browser. The website around the widget is responsible for its own cookies and notices.
Changes to this policy
We may update this policy when the site, the services we use or the law changes. The “Last updated” date at the top shows the last substantive change. If a change would meaningfully widen what is stored on your device, we will update this page and, where the law requires, ask for your consent again. Our Advertising Disclosure says whether the site shows advertising.
Contact
Questions about this policy, or requests about your data, can be sent to support@reeliy.com; email is our only contact channel (see Contact). We aim to reply within one month for GDPR and UK GDPR requests and within 45 days for California requests.